SIAL Paris · 17–21 October 2026
From the stand to the North American market.
A confidential conversation for European brands exhibiting at SIAL and considering the United States or Canada.
Before · During · After
Turn a trade show into a structured commercial sequence.
01
Prepare
Clarify product, positioning, landed cost, priority markets and the conversations worth pursuing.
02
Meet
Frame relevant discussions with buyers, importers, distributors and specialists where required.
03
Follow through
Qualify opportunities, structure next actions and maintain disciplined commercial follow-up.
Muller Advisory Group is an independent advisory firm and is not an organizer, sponsor or official partner of SIAL Paris. SIAL is a trademark of its respective owner.
North America
Make the next market move deliberate.
Tell us where your brand stands today and what you want to achieve in the United States, Canada or both.